Pepperdine University
Center for the Arts
MALIBU, CA | MARKETING & PUBLICITY MANAGER
Pepperdine University
Center for the Arts
MALIBU, CA | MARKETING & PUBLICITY MANAGERSocial Media
🔮 @pepperdinecfa The Lisa Smith Wengler Center for the Arts
🍃 Improved X by X% in one year
🖌️ Highlighting productions to students, Malibu, and the greater LA community
Social Media
🎭 @pepperdinecfa The Lisa Smith Wengler Center for the Arts
🖌️ Highlighting productions to students and the greater LA community
Short-Form Video
Reels/TikTok
Reaching students where they are was a priority for our campaigns. Maximizing short-form video content in our mix was essential to showing up on their feeds in a meaningful way. Featured are the Centered on the Arts Podcast and a Versa Style Dance Company campus promo activation.
Student-Centric Storytelling
Our team benefited from a collaborative group of student employees passionate about theatre and advocates for the arts. Leaning on creative strategy, mentorship, and editing expertise, I guided the team in expressing their authentic voice to better resonate with the Pepperdine student community.